Thread:DJ MC CJ/@comment-4035909-20121109201009

Hi Adam,



We received your recent e-mail about Arthur and the new animation style.



As you may know, WGBH began producing Arthur in the mid 90s when HD and digital production were unknown. Due to recent advances, they’ve had to adjust the production process in order to deliver Arthur in an HD format, going from a smaller (4:3) to larger (16:9) picture.



They also had to embrace recent advances in animation production. The transition from traditional to Flash-based animation was supervised by Greg Bailey, who has been the director of Arthur since day one. Mr. Bailey oversaw all aspects of the animation process and ensured that the series maintained the same feel that viewers have come to grow and love. Marc Brown was also a key contributor during this transition.



<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">Overall, they’re very pleased with the new look because it holds up beautifully on a digital HD screen. However, while the animation style may have changed, the characters and our commitment to bringing viewers heartwarming, funny, and educational stories remains the same.

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">Again, thank you for your feedback. We greatly value your opinion and hope that you and your family continue to enjoy Arthur for years to come.

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">Sincerely,

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="font-family:Calibri,sans-serif;">The Arthur Team

<p class="ecxMsoNormal" style="line-height:20px;margin:0px0cm0.0001pt;font-size:12pt;font-family:'TimesNewRoman',serif;color:rgb(42,42,42);"><span style="line-height:19px;font-size:11pt;font-family:Calibri,sans-serif;color:rgb(15,36,62);"> <ac_metadata title="E-Mail From WGBH"> </ac_metadata>