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PBS Kids Go! was a programming block on PBS that launched October 11, 2004. It was aimed at early elementary school children, particularly ages 6–8,[1] rather than the younger target demographic of PBS Kids. The PBS Kids Go! brand was used until October 7, 2013, when all PBS children's programming was rebranded under PBS Kids.[2]

Arthur was included in the block for its entire existence from 2004 to 2013. Postcards from Buster premiered on the same day as the launch of PBS Kids Go! and continued airing as part of the block on select PBS stations through 2012.

Online[]

A major component of the PBS Kids Go! brand was its online presence at pbskidsgo.org. The website served as a homepage for all of the PBS Kids Go! TV series, and it featured related games and activities from each of the shows. In 2008, the PBS Kids Go! video player streaming platform was released. Video clips from the shows were available for free to stream on-demand, and later, select full episodes became available. This platform eventually evolved into the present-day PBS Kids Video app. When the PBS Kids Go! brand was discontinued in 2013, most existing online games and videos remained on the website, but were either rebranded or redirected to the PBS Kids version of the website.

PBSKIDSGO!

2004 Promo

Trivia[]

  • Despite PBS Kids Go! being defunct in 2013, the PBS Kids Go! prints of seasons 1 through 14 continued to air on PBS stations until they were repackaged around 2014-2015 with new 2013 PBS Kids design.
  • Airings of Arthur episodes from the fifteenth season on PBS still retain the original credits with D.W. encouraging viewers to visit the PBS Kids Go! website. A small number of episodes also still retain bumpers at the end of the show with PBS Kids Go! branding.
  • Although PBS Kids Go! technically was still in use in 2012 when Season 16 of Arthur premiered, the removal of PBS Kids Go! branding and on-screen elements was already underway. As a result, Season 16 made no mention of PBS Kids Go! and was branded under PBS Kids instead.

References[]

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